United Colors of Benetton

United Colors of Benetton is one of the world’s most popular and loved brands. Strongly tied to its Italian roots and its DNA of knitwear and color, it is an ambassador of contemporary casual chic style.


Undercolors of Benetton

Undercolors of Benetton is the underwear brand of United Colors of Benetton, distributed through mono-brand stores.Casual, optimistic and strongly oriented towards sustainability, it expresses the personality of United Colors of Benetton in the categories of underwear, sleepwear, beachwear and coordinated accessories.



Sisley is Benetton Group’s urban lifestyle brand. Ironic and irreverent, it shrewdly interprets the latest global fashion trends, leveraging on coolness and creativity.